Twitter lists are a way for Twitter users to group other Twitter accounts together. How might you use this feature? A shopping center could create a list to promote each other. A Chamber of Commerce might use a list to follow and cross promote other local businesses.
I created a Twitter list of McHenry county, Illinois businesses to follow and promote what is happening in our area. Since this list began, I learned about many new companies and services I was not aware of.
Another benefit of Twitter lists is you can view the recent tweets of the account holders without actually following each of these accounts.
Here is a recent blog posting about the McHenry County Business Twitter list.
You can see all recent tweets from these McHenry County businesses on a single page.
How are you using the Twitter list feature?
Here is a short video on how to follow a Twitter list.