Word of Mouth Advertising

What book is April reading this summer?

I am reading George Silverman’s book The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth and learning new ideas. Can’t wait to share these with you over the next few months.

What word of mouth advertising techniques do you use in your business?

If you read this book, what is your favorite idea either in the book, from another source or your own idea?

Are You LinkedIn Call

LinkedIn has become an important tool for business. Currently, LinkedIn has over 70 million members in more than 200 countries around the globe. Are you using LinkedIn to make the most of your business or are you missing out.

Learn more what LinkedIn is and how it can help your career at this webinar.

Price of admission? Just let us know your LinkedIn question. What do you want to know about LinkedIn? Enter your question in the form below and check your email for the date and time of the call.

Video How To on YouTube

YouTube is a video sharing site and is now the number two search engine surpassing Yahoo.

A picture is worth a thousand words and a video is even more valuable.

Have you checked out our video “How To Do” playlist on Youtube? Visit our playlist to watch tips on using Twitter, Facebook and more.

What topics would you like to see covered in future videos?

If you like to travel or visit sites off the beaten path, check out our video podcast show “Where Are You Today?” on YouTube. You never know where will we will find interesting places and people to share with you.

Recent stops:

  • Meeting a volunteer at “The Falls of Clyde” only remaining iron hulled ship in the world
  • Paying respects to Kam Fong, Hawaii Five-0’s”Chin Ho Kelly” in Diamond Head
  • Touring the Hutto, Texas Hippos
  • Chillin’ at Winter Fest in Lake Geneva, Wisconsin
  • Watching Santa ride a Harley in the Toys for Tots ride

Let us know other videos you would like to see.

First Impressions Matter

You know a positive first impression matters, especially in business and your career. Make sure you make a positive first impression with you LinkedIn profile.

The top section of your LinkedIn profile is highlighted in blue. This is your profile headline.

Let’s compare your profile to a newspaper article. When you scan the newspaper, you read the headlines to decide if an article content is worth reading. If the headline looks interesting, you go on to read the rest of the article.

In LinkedIn, readers use the same process to decide whether your profile is worth reading.

Take a few minutes to review your profile header to see if you entice other LinkedIn members to view your profile. Can they tell what your profile is about from reading your headline?

Are you making a positive first impression?

Leave a reply below and let us know what your LinkedIn profile header says and give us a link to your profile.

Find Us on Facebook Badge

How can you create a custom Facebook Badge for your Facebook profile, Facebook photos, Facebook “likes” or Facebook Page? Let Facebook help you.

Membership in Facebook grows every day. Your customers are out there and they want to connect with you. Make it easy for them to find you on Facebook and connect with you there.

Follow the directions on Facebook badge page to create the custom design of your choosing. Your badge can include your name, picture, recent status updates, number of friends and more. You can even customize the shape of your badge – taller or wider based on your preferences and where you plan to place the badge.

Why add the Facebook badge to your website or blog? To make it easy for others to find your Facebook page, find out more about you. They may even add you as a friend.

When they click on the badge, they go directly to your Facebook page.

CyberLife Tutors | Click here to Like our Facebook page!

How to Follow a Twitter List

Twitter lists are a way for Twitter users to group other Twitter accounts together. How might you use this feature? A shopping center could create a list to promote each other. A Chamber of Commerce might use a list to follow and cross promote other local businesses.

I created a Twitter list of McHenry county, Illinois businesses to follow and promote what is happening in our area. Since this list began, I learned about many new companies and services I was not aware of.

Another benefit of Twitter lists is you can view the recent tweets of the account holders without actually following each of these accounts.

Here is a recent blog posting about the McHenry County Business Twitter list.

You can see all recent tweets from these McHenry County businesses on a single page.

How are you using the Twitter list feature?

Here is a short video on how to follow a Twitter list.

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