Tag Archives: best practices

Social Media

Using Twitter for Business With Etiquette and Manners

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Following Twitter etiquette and showing good social networking manners is not hard to do. Here are six steps to stay on the good side of other social networking and not become an online clod.

  • Use @ replies: When mentioning another Twitter account, use the @username to let them know you made a comment. Without the “@”, the account you are mentioning will not likely see your tweet.
  • Retweeting: Share others messages by retweeting or rebroadcasting tweets to your followers. If a message exceeds the 140 character restriction, it is OK to trim or modify the message to fit. Be sure to keep the original message intent.
  • Be interesting: Include a variety of content in your Twitter tweets. A stream of pure sales messages will likely turn off followers. Post pictures of interesting sites, links to industry news articles or just plain old fun comments. Be personable.
  • Follow back: With Twitter, it is a good practice to follow those who follow you. Twitter restricts the number of accounts you can follow based on the number of Twitter accounts following you. Once you follow 2,000 accounts, Twitter will not allow you to add new accounts to your following until you either unfollow some or others begin following you. If you do not follow back, you will find many accounts will unfollow you.
  • Stop the auto messages: Don’t set up messages to automatically send a response when an new Twitter account follows you. I recently received a direct message from someone I followed saying. “Thanks for following me. I look forward to reading your tweets.” This was  a meaningless message to be because this account did not follow me back. They never did see any of my tweets. The message was meaningless and cluttered up my messages pages.
Use social networking etiquette and manners on Twitter
Use social networking etiquette and manners on Twitter

By following these six social networking tips you can navigate Twitter and use tweets for business while using social networking with etiquette and good manners.

Social Media

How Often to Blog

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I am often asked, “How often should I blog?”

Those who study industry trends generally recommend bloggers post new blog entries at least every fourteen days. Why? Posting on a regular schedule keeps your content fresh and interesting.

Where Are You Today Travel Blog

Search engines love blogs for this reason. Google and other sites will visit blogs often to look for new content. The return to learn how often to expect new content from your site. By writing new blog posts on a regular schedule, you will train the search engines to return more often.

There are a few bloggers who post daily or even more often than that. Seth Godin comes to mind. His posts are short, maybe two or three paragraphs on a topic.

Whatever schedule you choose for yourself, be consistent. It is best to under promise and over deliver. If you write an extra message or two, it is a bonus!