LinkedIn for Personal Marketing and Branding with Keith Warrick

Keith Warrick, my friend and fellow LinkedIn evangelist, was interviewed on BDPA Blog Talk Radio about professional social networking. Keith was an early adopter of Linkedin, becoming a member well before I joined April 1, 2005.

In the BDPA interview Keith pointed out the benefits of LinkedIn goes far beyond an online resume. So many people turn to LinkedIn when  they are in career transition only. LinkedIn is a powerful tool which can promote your skills, demonstrate creditability and build relationship.

Keith says, “LinkedIn is an unique marketing and advertising platform that promotes a product. That product is YOU.”

Keith suggests fully completing your LinkedIn profile to gain the most benefit. LinkedIn will prompt you to create a 100% complete profile and coax you along to do so. Keith says just 2% of LinkedIn 150 million members have a 100% complete profile.

To reach 100% profile completeness, add all of the following to your profile:

  • Industry and postal code
  • A current position with description
  • Two more positions
  • Education
  • At least 3 skills
  • Profile photo
  • At least 50 connections

As Keith says, imitation is the best form of flattery. Take a look at Keith’s or my profile for idea on how you can attract your target audience to find you through the LinkedIn search features.

Click below to listen to Keith’s interview with BDPA.

Listen to internet radio with BDPA on Blog Talk Radio

Facebook and Websites: Your Chapter PR Friend BDPA Conference

The 2011 Black Data Processing Associates national conference features Algonquin author and executive coach April M. Williams, President of CyberLife Tutors, an executive coach and author of “Social Networking Throughout Your Career.”

Her presentation “Facebook and Websites: Your Chapter PR Friend” is provided for attendees to download.

April is available to speak at your conference, association or event. Submit a request or find information about booking April as a speaker.

Creating Buzz Marketing for Professionals BDPA conference

The 2011 Black Data Processing Associates national conference features Algonquin author and executive coach April M. Williams, President of CyberLife Tutors, an executive coach and author of “Social Networking Throughout Your Career.”

Her presentation “Creating Buzz Marketing for Professionals” is provided for attendees to download.

April is available to speak at your conference, association or event. Submit a request or find information about booking April as a speaker.

Black Data Processing Associates Conference Features April M. Williams

The Black Data Processing Associates national conference features Algonquin author and executive coach April M. Williams, President of CyberLife Tutors.

The 2011 National Black Data Processing Associates (BDPA) Technology conference will feature April M. Williams, an executive coach and author of “Social Networking Throughout Your Career.” She will present two sessions, “Creating Buzz Marketing for Professionals” and Facebook: Your Chapter PR Friend.”

During these 90 minute sessions, BDPA conference attendees will engage in interactive sessions to promote their professional careers using social networking tools. As a result of these presentations, participants will be armed to promote themselves effectively in the marketplace and demonstrate the value of their skills.

“The days of passive job career management are gone. By using technology to expand our professional networking, we can leverage our connections to reach out to the key people in our industry,” said April M. Williams. “By building bridges and crafting succinct on-target messages, we can market our best qualities.”

Before opening her company, April’s career was in Fortune 50 company IT program and project management.

April has been recognized as a Project Management Professional (PMP) by the Project Management Institute. She earned her Master’s Degree (Information Systems) and Bachelor’s (Telecommunications) from Roosevelt University, Schaumburg, Illinois.

April has been featured in major publications including the Wall Street Journal, CBS Chicago News, Project Management Institute, Savvy and Nations Restaurant News.

The 35th annual Black Data Processing Associates (BDPA) conference will be held in Chicago August 3-6, 2011 at the Hilton Chicago.

LinkedIn Celebrates 8 Years and 100 Million Members

LinkedIn celebrates it’s 8th birthday May 2011. The company has grown since LinkedIn started out in co-founder Reid Hoffman’s living room in 2002. LinkedIn says their official launch date was May 5, 2003.

LinkedIn is now an important business networking tool and sales prospecting tool. When I teach my two hour “LinkedIn for Business” seminars, students are surprised by the features and functions within LinkedIn which they we not aware of. Almost all students recommend a longer or follow up session.

LinkedIn becomes more powerful as a networking and sales tool as your network grows. When I first joined LinkedIn, I found it was not useful to me. Once I began to connect with others, I was able to unleash the full potential.

LinkedIn social_linkedin_button_blue_128

LinkedIn

It is not uncommon for me to get calls from prospects who find me in LinkedIn then call to inquiry about working with me. They read my posts and watch my contributions and become interested. Then they view my accomplishments and recommendations on my LinkedIn profile. This is “attraction marketing” working for me.

Keith Warrick, fellow BDPA LinkedIn group member told us how to find out what member number you are when you joined LinkedIn. Keith was a fairly early adopter of LinkedIn, and member #1,551,555.

I am member #2,303,036, joining on April 1, 2005. Thanks for this tip, Keith.

To find out your member number, click on PROFILE and View My Profile. In the URL address, you will find a number after id – that is your member number.

What member number are you out of 100 million current LinkedIn members?

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